Since the beginning of this year, the profit growth rate of the chemical equipment industry has both declined, and downward pressure on benefits has increased. When the market is sluggish, the industry needs to boost confidence and establish a benchmark for learning. Not long ago, the 2014 list of China's top 100 chemical equipment companies was announced. China National Heavy Industry Group, Shenyang Blower Group and Hangzhou Oxygen Group ranked the top three. What are the characteristics of the top 100 companies as representatives of domestic excellent chemical equipment companies? What industry development information has been passed on this year's list of top 100 chemical companies? How can chemical equipment companies really become stronger in the ever-changing market? China Chemical Daily Reporter In this interview. Equipment industry revenue shrinks This year, a prominent feature of chemical equipment companies is that the overall income has shrunk dramatically. This reflects, to a certain degree, the days of chemical equipment companies are not very good. According to the latest data released by the China Petroleum and Chemical Industry Federation, from January to August this year, the main business of special equipment manufacturing for petroleum and chemical industry was 263.79 billion yuan, an increase of 9.4% year-on-year, 1.2 percentage points slower than the period from January to July. Wang Jingmin, director of the Sinopec Committee of the Sinopec Coalition Federation, further explained that compared with last year, the top 100 companies’ total sales and entry thresholds on this year’s list all had double-digit reductions. The sales of Top 100 companies in 2013 totaled RMB 125.7 billion, a decrease of 15.5% from the previous year. The entry threshold was reduced from RMB 180 million last year to RMB 150 million this year, a decrease of 16.7%; companies with annual sales exceeding RMB 5 billion have Six were lower than last year. Many people in charge of the equipment company said that the overall situation of the market was not as good as that of 2012, but the pulling of coal chemical equipment to the market has allowed many companies to grow. An engineer from Ningxia Baofeng Energy Company told the reporter that large-scale coal chemical projects have a huge demand for equipment. According to his rough statistics, a coal-to-olefins project requires more than 1,000 pieces of equipment, and a coal-to-methanol project requires more than 900 pieces of equipment. Due to the opportunities in the coal chemical market, many companies have transformed their production of coal chemical equipment. When the reporter read through the product brochures of some equipment companies, he found that the technology, product, and engineering experience in the field of coal chemical industry were generally placed in a prominent position and were recommended as a priority. However, industry sources told reporters that the coal chemical equipment market in the previous two years was indeed good, but this year it has begun to cool down, and another large-scale market is gradually cooling. Wang Jingmin stated that some problems that have been accumulated for a long time impede the development of the industry, such as the lack of independent innovation capability, the overcapacity of low-end equipment manufacturing, the serious homogeneity of products, and the disorderly competition in the market. Zhang Bodi, executive deputy general manager of Shanghai Boiler Plant Chemical Engineering Co., Ltd., said that the phenomenon of low-cost vicious competition is the most troublesome thing for the company. Due to the low threshold of domestic equipment manufacturing and the weak power of the trade unions in the industry, there is no virtuous price competition mechanism as in the case of foreign countries. There are often no bottom-line prices among companies when bidding, which leads to inferior products that also have markets, which damages the interests of enterprises and users and also destroys them. The healthy development of the industry. In addition, there are two major factors that cannot be ignored. First, domestic labor costs have increased. Yao Jiyu, deputy general manager of Hubei Yihua Group Chemical Machinery Equipment Manufacturing and Installation Co., Ltd., told the China Chemical Daily that the substantial increase in manpower cost in the past two years has put pressure on companies. Some industry statistics provide a good example of this point. Take the rubber machine industry as an example. The data shows that with the total number of employees in the industry basically flat, the total wages rose by 9.6%, indicating that labor costs are gradually increasing. The second is the increase in arrears and arrears by downstream businesses. Many people in charge of equipment companies reported to the China Chemical News reporter that the first two years benefited from the coal chemical industry and large-scale petrochemical projects. The company’s efficiency has also appeared to be quite good. This year, the two markets have also significantly cooled, and even many downstream companies have There has also been a situation of high payables, which has led to a rise in the financial costs of many equipment companies. A person in charge of an equipment company in Hubei revealed that some projects have not been approved for construction, and equipment companies are required to make advances. However, once the project fails, the arrears will generally not be recovered. This phenomenon is now increasing. Innovation creates market power In the overall decline in industry sales revenue, there are still some companies to maintain steady development. These companies have comparative advantages in technology and services. The industry believes that the fundamental way for equipment companies to be strong is innovation. “Innovation is the core competitiveness of a company, and it is also the main point of improving the level of development of an enterprise and making it invincible in the market. This is even more true for chemical equipment companies. Current overcapacity of conventional equipment, high-end equipment is not yet available. Satisfy the needs of downstream companies. Therefore, in the future, only enterprises that possess high-end technologies and enterprises that can provide high-end key equipment for downstream companies can achieve healthy development in the fierce market competition, said Wang Jingmin. In fact, from the perspective of the ranking of chemical equipment companies, the top three are in the leading position in the field of innovation. China National Heavy Industries Group, a leading manufacturer of heavy equipment in China, ranked first among the top 100 chemical equipment manufacturers, has always insisted on independent innovation. The company independently developed a vertical spray quenching heat treatment equipment to greatly improve the heat treatment quality of forgings. In the past, large-scale petrochemical vessels could only be forged by experienced forging workers. Now the company independently researches and develops tube section forming machines, which not only improves the tube section. Molding rate, but also to ensure product quality. As the creator of the first million-ton ethylene compressor in China, Shenyang Blower Group Co., Ltd. has always insisted on independent innovation. Thanks to its remarkable achievements in research and development, the company’s performance in 2013 was remarkable and it won the top 100 chemical equipment manufacturers. According to reports, in 2014, Shengu Group achieved major breakthroughs in the field of coal chemical industry. The company's first 100,000-class air-to-air compressor unit provided for Shenhua Ningxia Coal Group has been designed and fully entered the product manufacturing stage. It is expected that product performance testing will be conducted in the near future and another zero breakthrough will be achieved in the domestic production of major equipment in China. . It was Hangzhou Hangzhou Oxygen Co., Ltd. that won the top 100 second place. The company also takes advantage of technological innovation. It is understood that Hangzhou Oxygen has the only national-level key new product development and manufacturing base in China's air separation equipment industry, and it is also one of China's major technical equipment localization bases. The company’s chief engineer Zhu Yuyuan said that in 2013, Oxygen completed 30 sets of large-to-medium-sized air separation projects, supporting key units such as main condensing evaporators and high-pressure plate-fin heat exchangers for extra large air separation plants. Relevant technologies have been optimized and upgraded. The company has obtained 26 authorized patents, of which 9 are invention patents; 31 patents have been applied, including 11 invention patents. Hangyang oxygen 60,000 coal chemical air separation equipment, 80,000 grade air separation equipment and a number of projects, access to industry and provincial and municipal science and technology awards. Among the top 100 chemical equipment enterprises, 70% of sales revenue is below 1 billion yuan, but these relatively small enterprises also perform well in independent innovation. Shijiazhuang Gongda Chemical Equipment Co., Ltd. is a leading company in the field of drying equipment. Last year alone, the company won more than 10 provincial and ministerial-level science and technology awards. Among them, the new-type cyclone flotation machine research project has achieved scientific and technological progress in Shijiazhuang City II. Awards. There are also some companies that rely on independent innovation to fill the domestic gap. For example, Xi'an Jiaotong University Zelen Pumps Equipment Co., Ltd. was established in Qinghai Salt Lake Industry Group Co., Ltd. in 2013 and 2014 respectively to realize the domestic ultra-small flow annual output of 330,000 tons/year of urea and 180,000 tons/year ammonia synthesis equipment. The first application of a carbon dioxide compressor. Xi'an Aerospace Warwick Chemical Biological Engineering Co., Ltd. is mainly engaged in the design, manufacture and engineering project design general contracting of chemical and biological engineering equipment and non-standard equipment. The company’s sales revenue for the full year last year was 401 million yuan, a year-on-year increase of 5.5%. The enterprise completely occupied the market with its technical advantages. In recent years, it has completed the research and development of domestic devices in the fields of naphthalene anhydride, hydrocyanic acid, chlorophthalic anhydride, methacrylic acid, acrolein, and PVC converters, filling the domestic gap and forming a A series of products with independent technology has more than 10 invention patents and 36 utility model patents. The reporter learned that despite the continuous emergence of technological innovations in the chemical equipment manufacturing industry, the demand for new equipment and new technologies in the transformation and upgrading of the petrochemical industry is still far from enough. In the eyes of people in the industry, under the general trend of transformation and upgrading of the chemical industry, the supporting equipment industry is only innovating in order to gain market opportunities and thus jump out of the whirlpool of low-end price wars. "People's business processes have been upgraded. If your products are still the same, sold to whom?" said a representative of Jiangsu enterprises. "Now the entire chemical industry is upgrading, we must also keep up with this pace, or even go to the front of chemical companies, so as to provide better services for the upgrading of chemical companies." Yao Ji said. Experts in the industry stated that in the future, innovations in equipment companies should focus on national key projects and emerging areas. Wang Jingmin told the China Chemical Daily that during the "12th Five-Year Plan" and "Thirteenth Five-Year Plan" period, the focus of innovation in the chemical equipment industry should also focus on national key projects, with 10 million tons of refined oil, 1 million tons of ethylene, large chemical fertilizers, and large-scale coal chemical industries. The complete set of equipment is the focus and the localization and autonomy of major petrochemical and new coal chemical equipment are promoted. At the same time, equipment companies should seize the favorable opportunity of the petrochemical industry to speed up the elimination of outdated technology and equipment, and participate in even the petrochemical industry to improve energy efficiency, clean production, and comprehensive utilization of resources. “Equipment companies must abandon short-sighted thinking, pay attention to technological development, pay attention to complementing the advantages of scientific research institutes, and increase the level of specialization,†said Wang Jingmin. In addition, emerging areas such as desalination projects, development and utilization of shale gas, and energy conservation and environmental protection will also be the key battlefields for the innovative development and localization of equipment manufacturing enterprises. For example, desalination plants, the current localization rate is less than 50%. In addition, for the current environmental pollution, energy-saving technologies and equipment such as boiler kiln, residual pressure heat utilization equipment, environmental protection technologies and equipment such as sewage treatment, air pollution control, hazardous waste treatment and monitoring equipment, all have a huge market space. Extending from manufacturing to service With the continuous development of downstream chemical companies, the disadvantages brought about by the single-piece small-batch production and the inability to provide comprehensive system solutions brought about by the traditional development model of equipment enterprises have begun to appear, and simple manufacturing can no longer meet the requirements of downstream chemical companies. Therefore, the shift from manufacturing to manufacturing and service has become an important strategic choice for many equipment companies. Experts in the industry told the reporter that the biggest problem in the traditional model is the disconnection between manufacturing and craftsmanship. When a device is produced, it often has a single function and is complicated in operation, which affects the efficiency of equipment use. The downstream companies need not only a single device, but a comprehensive solution that allows the device to reach the user's hands and complete multiple functions with simple operations. The person in charge of Shandong Tianli Drying Co., Ltd. told China Chemical News that the complete set of solutions for providing drying technology has formed their own distinct characteristics. Now they are not just selling equipment, but can provide complete sets of technology and equipment and technology development and engineering design services. Equipment is just a carrier. They can formulate a dedicated, customized drying technology solution for the downstream customer's differences in the types of dry materials, quality requirements, and process requirements. The China Top Group, which won the top 100 awards, achieved operating revenue of 8.37 billion yuan in 2013, an increase of 0.6% compared to the same period in 2012, and new orders of 10.39 billion yuan. It is worth noting that the growth of its performance is no longer simply "manufacturing." It is understood that what the company is currently doing is through the system development of technical personnel, not only providing products to users, but also providing systems to users. In recent years, China has successively obtained the general contracting rights for several large-scale projects in the fields of metallurgy and petrochemicals. Up to now, the company has contracted nearly 7 billion yuan in the total project contract. Xi'an Shaanxi Drum Power Co., Ltd. was shortlisted for the top ten of the top 100 chemical equipment companies in China for the third consecutive year and ranked fifth this year. In 2013, when the overall situation was not good, the company achieved operating income of 6.289 billion yuan, an increase of 4.08% compared with the same period in 2012. The improvement of corporate performance is also largely due to the transformation and upgrading from single manufacturing to service provision. The reporter learned that in 2013 Shaanxi Drum Group's orders received in service and basic operations reached 3.957 billion yuan, accounting for nearly half of the company's total orders for the year. Relevant person in charge of the company stated that in response to changes in the market, the company implemented a “two transformations†development strategy, from a single product supplier to a system solution provider and system service provider in the field of energy conversion, through continuous development and improvement of various The service system has won the trust of customers. For example, the company has set up an engineering service technical support center to provide users with specialized systemized service support such as equipment life cycle health management services, remote online monitoring and fault diagnosis services. The company also innovatively proposed a nanny-style hosting method, that is, users purchase equipment, Shaanxi Drum Group on behalf of the daily maintenance and maintenance management, corporate employees work at the user site, on behalf of the user for equipment maintenance. As of the end of June this year, enterprises have implemented a total of 217 project general contracting projects with a total contract value of 11 billion yuan. Wang Jingmin told reporters that chemical and equipment manufacturing companies providing research and development, design, manufacturing, installation, maintenance and after-sales service as one of the one-stop turnkey projects and even EPC is the general trend. Therefore, companies should focus on improving the capabilities of complete sets of services. They can establish a strategic partnership with upstream and downstream companies to provide customers with a complete set of services. Chemical pump Chemical Pump,Chemical Centrifugal Pump,Electromagnetic Pump,Corrosion-Resistant Pump Shijiazhuang Boda Industrial Pump Co., Ltd. , https://www.mineralslurrypump.com