On August 28, after the SAIC-GM-Wulings joint venture, new products and internal adjustments were completed, SAIC-GM-Wuling general manager Shenyang took the “Wuling Road on developed roads” event held by Guangwu Automotive Trade and came to the first stop of its market research. Guangzhou, and accepted an exclusive interview with this reporter. Wuling Guangdong boasts 130,000 vehicles in the “Wuling Road” at the Guangwu Automobile Trade “Shangwu Road” site. SAIC-GM-Wuling has “close contact” with more than 500 users from all over the Pearl River Delta. Shenyang is awarded for 8 users who have long insisted on purchasing Wuling products. "Gold users" honorary certificates and bonuses. Shenyang introduced that, as the earliest micro-vehicle entering the Guangdong market and having the largest number of vehicles in the market, Wuling’s 22-year occupancy in Guangdong has reached 130,000 vehicles, and it has a very good market base in the Pearl River Delta. After the joint venture, the new Wuling introduced common technology. The product is further upgraded. Shenyang said that at present, Guangdong's market share ranks third in the company and it plays a decisive role. Shenyang introduced Wuling as one of the most influential micro-vehicle brands and has the most complete product line for the production of micro- and micro-facets, and has a wide range of consumer groups. Currently, Wuling Light and 6360, the main pushers in the Guangdong market, are welcomed by both new and old users, continuing Wuling’s traditional advantages in the region. Micro-vehicles find new development space Currently, both the media and the average consumer are paying attention to cars, but little attention is paid to micro-cars on the edge of the city. In 1999, the mini-vehicle industry witnessed its first independent change and its production technology and quality changed. The traditional micro-vehicle concept also developed with the times, and the micro-car represented by the Changan Star began to develop into passenger vehicles. The current changes are more extensive, such as the emergence of sports and leisure models CRV, micro MPV CM8 and so on. The concept of mini-vehicles has been blurred, which has also given micro-vehicles a new market space. For example, the shift from the traditional eastern and coastal markets to the central and western regions has begun. In the next few years, micro-cars are expected to increase by 15% to 18%. It is expected that the production and sales of the mini vehicle market will reach 890,000 units this year. SPARK does not pursue sales in the short term Shenyang said that SAIC-GM-Wuling has already gone through a transition from an old company to a modern company and is now moving toward an internationally competitive company. Wuling's development plan is based on commercial vehicles and the development direction of cars. In 2010, the market share of micro-vehicles reached 15%. Shenyang said Wuling’s product plan still focuses on commercial vehicles, supplemented by SPARK. In the first half of the year, SPARK achieved production and sales of more than 3,000 vehicles and is still in the SKD mode of production. SPARK does not pursue quantity in the short term, and the focus of work will be on personnel training and quality. (Times reporter Tang Yan’s trainee reporter Huang Xiwei)
View related topics: SAIC commercial vehicle expansion


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